Lose your knack for losing things. The Apple Way

AirTag is a supereasy way to keep track of your stuff. Attach one to your keys. Put another in your backpack. And just like that, they’re on your radar in the Find My app, where you can also track down your Apple devices and keep up with friends and family.

Misplacing something like your wallet doesnʼt have to be a big deal when it has AirTag attached. You can play a sound on the built-in speaker by going to the new Items tab in the Find My app. If itʼs hiding nearby — like under the couch or in the next room — just follow the sound and your search is over.

When youʼve left something far behind, like at the beach or the gym, the Find My network — hundreds of millions of iPhone, iPad, and Mac devices around the world — helps track down your AirTag. And itʼs designed to protect your privacy every step of the way